Practice of Public Relations, The (Subscription)

12th Edition

Fraser P. Seitel
eISBN-13: 9780133117103

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Pairing Fraser Seitel’s unique, humorous voice with the most up-to-date case studies, interviews, news photos, and other techniques, the Practice of Public Relations is truly an “in-your-face” Public Relations textbook.

The 12th edition continues the theme of giving readers the knowledge and skills they need to know to be successful in today’s world of public relations —including heavy emphasis on social media and ethics.

Sold By Prentice Hall
ISBNs 0133117103, 9780133117103
Number of Pages 456
Edition 12th